Muth MK, Zhen C, Taylor J, Cates S, Kosa K, Zorn D, Choiniere C. The value to consumers of health labeling statements on breakfast foods and cereals. Journal of food products marketing. 2013 Jul;19(4):279-98. doi: 10.1080/10454446.2013.724372
Zarkin GA, Bray JW, Davis KL, Babor TF, Higgins-Biddle JC. The costs of screening and brief intervention for risky alcohol use. J Stud Alcohol. 2003 Jan 1;64(6):849-57.