Implementation Science at RTI Health Solutions
Aj Messina, PhD(c), MSc
Head of Implementation Science
Patient Centered Outcomes Research
RTI Health Solutions
Transcript:
I joined RTI Health Solutions to lead the development of our Implementation Science practice. We're tackling one of the biggest challenges in the pharmaceutical industry: ensuring that groundbreaking therapies are not only approved but also successfully integrated into real-world healthcare systems.
Our organization uniquely brings together the critical components needed to translate innovative therapies into real-world impact. Our deep expertise, now further strengthened by Implementation Science, allows us to go beyond data generation.
Why Implementation Science is Critical for Pharma
Pharmaceutical companies are under increasing pressure from stakeholders who are demanding more than just efficacy data. They want to know if the therapy will be implemented effectively in the real world. Will patients be able to access and adhere to the treatment? Will the therapy generate measurable improvements at scale?
When these questions aren’t addressed until after a drug is launched, we can see barriers in adoption, inequities in access, and inefficient use of resources.
We're changing this by embedding Implementation Science strategies into product development earlier.
Why RTI-HS is the Right Partner?
At RTI Health Solutions, we don't just identify challenges—we solve them. Our approach ensures that Implementation Science is fully integrated with clinical and real-world evidence generation, market access planning, and health economic evaluations. We develop comprehensive and practical solutions that help pharmaceutical companies navigate the complexities of implementation. This translates to tangible, real-world success.